Close-up of yellow flower petals against a light blue background.
Portrait of a smiling woman with long dark hair wearing a pink blazer and white shirt against a beige background.

Stephanie Ferreiro

Hi there! I am excited to share a little about myself with you. I am passionate about sharing stories about businesses and their services, which has led me to pursue a career in Marketing with 10 years of experience. You can find me drawing or playing with my beloved Mini Australian Shepherd Oreo, and she’s a cutie.

Life is all about balance, and I strive to maintain a healthy balance between my personal and professional life. I value honesty, kindness, and respect, and I love creativity and innovation.

I started this business to inspire others with my designs and help them share their stories. Since High School, I’ve always marketed my school clubs, organizations, non-profits, and local businesses, establishing their brands and sharing their stories. Below, I share my skills and previous work experience.

Let’s connect via LinkedIn

Shadows of large tropical leaves cast on a pink wall, creating a pattern with vibrant colors.
Digital art composition with a mug and tablet. The mug features a cute black and white dog with a pink ball graphic. Next to it, a tablet shows the same dog and ball drawing being created by a hand holding a stylus. Above, pink roses and the text 'Creativity & Design.' Below, text reads 'I'm a Digital Artist' with a red rose logo.
Tall green cacti against a clear blue sky.
Brick wall with graffiti saying "Live, Work, Create."
Person holding a smartphone displaying an Instagram profile with a grid of photos, including food and lifestyle images, on a light-colored textured background.

My Skills

Content Strategy

Copywriting

Digital Products

Creative Initiatives

Web Design

Branding

Social Media

Project Mangement

Email Campaigns

Sales

My diverse work experience

Abstract owl design incorporating a Greek column, in white on a dark blue background.
TRIO Student Support Services logo
"Apprentice Worldwide" text logo on orange background.
Logo with large red letters "MAC" and the text "Mexican-American Council" below in black on a white background.
Logo of Apprentice Worldwide Academy featuring a globe on a stand inside a red shield with the text "Apprentice Worldwide Academy" below.

My time at

Florida International University

About the Project: National Campaign for the First-Generation Day is celebrated across the nation. 'First-generation' or known as 'First Gen' is a person who is the first in their family to complete a post-secondary education. Being 'First-Gen' myself, this project I dove into with passion by creating the website content, social media, and video footage. I presented the video to more than 150 people for a live event at Florida International University. Below are examples of the logo, flyer, Facebook post, and social media cut-out used for live events.

Position: Social Media Specialist/Program Assistant -Miami, FL

Florida International University Student Support Services Program (FIU SSS Program) September 2017- June 2018

Three people posing with a FIU TRIO program photo frame, holding props, and standing in a room with carpet and blue wall background. Decorative stars are in the top corner.
Four people smiling and holding envelopes with "I AM TRIO" written on them, standing in front of a fountain. A logo reads "TRIO Student Support Services."

Social Media Cut-Out

for National Trio day

Photoshoot I held with our students for website

and social media banner

Facebook Banner below to display our hashtags and partnership

A woman smiling holding a Golden Globe trophy, with a quote beside her attributed to "Gina Rodriguez, 2015 Golden Globe." Logos for TRiO Student Support Services and FIU Student Affairs Multicultural Programs and Services are also present.
Inspirational quote reads, "I may not be there yet, but I'm closer than I was yesterday," with logos of FIU Student Affairs and TRIO Student Support Services, overlaid on an image of a cup of coffee.
Woman in a pink dress and pearl necklace smiles down. Text beside her reads, "Success isn't about how much money you make, it's about the difference you make in people's lives." Logo at the bottom left reads "TRIO Student Support Services." Logo at the bottom right reads "FIU Student Affairs Multicultural Programs and Services."
Scenic view of a university building with a fountain and greenery, featuring the text 'Good Things Take Time.' Logos for TRIO Student Support Services and FIU Student Affairs are present.
Three people standing in front of a Student Support Services booth, featuring a display board and table with informational materials. The table has a blue cloth with "TRIO" and "FIU Student Affairs" logos. The background shows part of a Burger King sign.

As a program assistant and Marketing Social media specialist, I assisted as a tutor, set up workshops, and advertised our services and campaigns. Set up and attended tabling events, created flyers, sent out a weekly newsletter using MailChimp, made promo videos and social media cuts, and was a manager for the rest of the tutors.

Smartphone displaying YouTube app icon on screen with white background.

First-Generation Day Event Video: I AM TRIO NATIONAL TRIO DAY at FIU MMC CAMPUS

February 24, 2018
Made for this special day

"I AM TRiO" text with graduation cap graphic

I AM Trio' was a logo I created for the FIU SSS program National Trio Day Celebration event, and our MMC campus was hosting the district-wide event in 2018.

I managed our social media platforms: Facebook, Twitter, and Instagram, using Hootsuite software. I designed daily/weekly posts using Canva and some Photoshop edits. I used Youtube to publish videos I directed & made for the program. I also used MailChimp to send our 165 students email blasts to retain, and engagement increased by 45%.

Inspirational quote against a background of a road and sunset. Quote reads: 'Failure is simply an opportunity to begin again, this time more intelligently.' – Henry Ford. Bottom left corner shows FIU Student Affairs logo, and bottom right corner shows TRIO logo.

Social Media posts on Instagram | Twitter | Facebook

Motivational quotes, inspiring people, workshops and activities announcements, Staff and students posts.

I created QR Code Flyers in 2018 to make it easier for students to sign up for events and tutoring services or learn more about us.

2018 SSS Student Awards nomination poster with stars and deadline details

My time at

Instituto de Educación Superior Humanista

Position: Marketing Intern -Villahermosa (Tabasco) Mexico

Instituto de Educación Superior Humanista May 2017 -August 2017

About the Project: I traveled to Tabasco, Mexico, alone for three months to intern in the marketing department for Instituto de Educación Superior Humanista (ISEH) University. The internship was unpaid. I decided to take on this experience to gain hands-on experience in the global market.

A bilingual promo video where I filmed, acted, directed, and edited to promote the university's bachelor's degrees. A local Mexican magazine featured this video on their social media.

Screenshot of a Facebook page for '5taavenidamagazine' with a video post featuring a woman sitting in front of bookshelves and a globe.

Programa de intercambio IESH

Click for video

IESH Website: universidadhumanista.com.mx

Colorful street scene in a historic town with vibrant red and yellow buildings, people walking and shopping, vendors selling goods, and decorations on the walls.
Stylized owl design resembling a combination of an owl and a classical column in white on a blue background.

I hosted and organized the first Open House for the university to attract new students for the upcoming semester. I gave a conference called "Get out of your comfort zone.” Students enjoyed this and were featured live on Facebook and YouTube.

My time at

EL Toro Taco 

Position: Marketing Coordinator - Homestead, FL

El Toro Taco Restaurant July 2018- March 2019

My time working here was a special project for me because El Toro Taco was a family business and was the first Mexican restaurant in Homestead of 42 years that stands as a historical landmark. I served the restaurant as an administrative assistant and marketing coordinator. I managed social media such as Instagram and Facebook daily. I lead digital campaigns and promotions.

Fiesta Bundles- food campaign to attract customers to come in as a super bowl special. 5 to 8 bundles solid per hour special.

Celebration image with text "Celebrating El Toro Taco's 41st Anniversary Homestead, FL" featuring festive confetti overlay and a background of an outdoor area with plants and various items.
Colorful letter blocks spelling "SOCIAL MEDIA" on a white background
Person using a laptop at a wooden table with a backpack and external hard drive.

Created social media posts to share a historical event when the restaurant would become a landmark after 41 years of residing in the city. I made a Snapchat filter to be used during the event.

Colorful letters spelling 'MARKETING' against a white background
Mountain landscape at sunrise with silhouette of peaks under an orange sky.

Apprentice Worldwide -Global Career Development and Networking Organization for young professionals.

Website: apprenticeworldwide.com

Volunteer Community Project was Chief of Marketing for Apprentice Worldwide and Academy Director for over a year and a half.

I developed a branding manual and executed marketing strategies to increase visibility and engagement with the organization's mission and values.

I created and managed marketing campaigns across various channels, such as social media, email, and events.

I collaborated with cross-functional teams to ensure consistency and effectiveness in branding and messaging.


Measured and analyzed the impact of marketing efforts and continuously improved strategies based on data insights.


I led three amazing apprentices throughout my role to support our marketing initiatives. I empowered them to gain experience in the Marketing Field.

Visit the links below for past workshops; I took the lead fundraiser collaboration to raise money for breast cancer support efforts and my favorite video promo campaign celebrating women in our Apprentice worldwide network.

Spooky Horror Stories shared with us from our executives and how they overcame. This event's proceeds went to help with medical care kits for women in need of breast cancer surgery.

(View Campaign)

Four women sitting at a round table in a cafe having a conversation.

Designstepz LLC sponsored this great Miami Event. Young professionals, such as recent graduates or upcoming graduates, had the opportunity to grow in their professional development and self-improvement. Innovating their possibilities in the workforce, executives had a more efficient way to use AI.

Overall, it was a very memorable conference. I am looking forward to the next conference.

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